At ProfitScore, we are an absolute return investment manager with a conservative bias. We are performance driven but know that only through appropriate risk management can you maximize investment return. 

To achieve our risk and return objectives, we seek to quickly uncover shifts that are underway in the financial marketplace — in order to focus assets and capture moves in appreciating assets.

ProfitScore's investment philosophy is organized around these key concepts:

• Invest in rising markets.
  Clearly definable trends exist in economies and markets. Industry sectors that perform well in one part of an economic cycle often fare poorly when conditions change. We evaluate investments daily to ensure our investments benefit from the changing market dynamics.
  
  
• Be outside the box.
  Be outside the box. An old market adage is “never fight the trend.” But the herd instinct that stampedes the market uphill can also lead investors off a cliff. We look beyond the direction of the herd.
  
  
• Work hard.
  There’s simply no substitute for hard work. All day. Every day.
  
  
• Never quit learning.
  Markets are always changing. And with change comes new opportunities. Learning from the past and its effect on the present helps us evaluate those opportunities and position investments accordingly.
  
  
• Manage with consistency.
  A systematic, disciplined application of a well-tested strategy is essential to success.
  
  
• Emotional decisions are bad decisions.
  Disciplined strategies that remove emotions from the decision making process are essential to any successful long-term investment approach.
  
  
• Be flexible.
  Markets can be irrational longer than you can be solvent. We must always seek ways to invest within the context of market changes—even the seemingly irrational ones.